Threads for Life
Brand Design
Threads for Life is a budding philanthropic organization based in Philadelphia, PA that serves underprivileged populations in Lagos, Nigeria. This heartfelt mission is founded on Nigerian native Donatus Ekezie and his American wife, Shauna Ekezie. Their mission is to collect and donate clothing to help provide financial sustainability for individuals, help cut education costs for underprivileged students and eliminate food insecurity.
For this multi-faceted project I designed a logo, website, business cards, letterhead, donation box decal, social media hashtag and brand identity elements. Our goal here is create strong visuals to support the launch of Threads For Life and promote their first clothing campaign #GiveClothesGiveLife in order to raise 1,000 bags of clothing.